Virgin Atlantic

Client: Virgin
Role: Concept development, UX, design and art direction
Agency: Hyper

As part of a winning pitch for Virgin Atlantic’s CRM business we created a future vision of a seamless digital travel companion. From thinking about your next trip to landing in your destination, we pulled apart every aspect of travelling and designed a connected experience to inspire and provide tools to make that journey as smooth as possible. My main role was in the overall art direction and translating the concepts into a workable user experience and interface designs.

01_virgin_ipads@2x01_virgin_ipads@2x

Part of the pitch concept was an interactive city tour with 360º video, audio guides and the ability to book at selected restaurants and hotels.

04_virgin_screen_grid@2x04_virgin_screen_grid@2x

Screens showing a passengers journey before and after a Virgin Atlantic flight.

next_project_ol_bkg_370